Ru En

Product-designer Valeriia Zanadvornaia

Hello! I'm a product designer with over 4 years of experience designing digital products. I have worked with major brands such as Panasonic Business, Danone, and Armrest. My diverse experience includes designing internal B2B services, creating user-friendly interfaces, and developing websites using no-code instruments.
Key Skills
UX/UI Design, Prototyping, English Language, Information Architecture, Visual Design, Responsive Design, Teamwork, Creative Thinking, Iterative Design
Сontact via Telegram View CV

Portfolio

    Professional Experience

    Product-designer
    Keep.us – a service for hiring specialists and finding orders
    October 2023 — Present

    • Developed several hypotheses for improving the user experience based on competitive analysis, customer journey mapping (CJM), and user surveys
    • Implemented changes to the current design based on identified hypotheses, setting the stage for testing problem areas and enhancing user interaction after the release
    • Initiated the creation of a design system, including component libraries and guidelines, to ensure consistency and accelerate the development process in the future
    • Developed effective monetization scenarios and proposed a hypothesis to attract and retain users, focusing on increasing engagement and building audience loyalty
    UX/UI-designer
    Cudgi / Cudgi Club — men's clothing brands
    December 2022 — Present

    • She developed the UX/UI for two websites of men's clothing brands: Cudgi and Cudgi Club, providing a modern and intuitive user interface
    • Conducted an audit of competitors and the target audience, which helped increase user engagement by 50% and reduce the bounce rate by 18%
Optimized user paths, which led to a 20% increase in conversions on the site during the first three months after launch
    • Created adaptive versions of websites, which increased the number of mobile users by 30%
    • Introduced new visual elements of the brand, which increased brand awareness and contributed to a 15% increase in sales
    UX/UI-designer
    VisualTeam — full-service website development studio
    March 2021 — December 2022

    • Worked on projects as a designer for Panasonic Business, Danone, AmRest, GaGaGames
    • Defended my design decisions directly in front of AmRest representatives. The successful implementation led to the customer's return to redesign another internal service
    • The design solutions that I proposed were approved 30% faster due to a thoughtful approach to presentation and quality of work
    • Implemented adjustments to the design process, which reduced development time by 15% and increased team productivity
    • Created and made changes to the UI kit for services, which ensured the uniformity of interfaces and reduced the time spent on developing new modules by 20%
    • Participated in the design development for projects that increased conversions by 12% and improved the user experience, which was confirmed by positive customer feedback

    Education

    Panthéon-Assas University (Paris, France)
    2015-2018
    International Economic Management
    Altai State University (Barnaul, Russia)
    2012-2016
    International Economics
    Hard Skills
    • Creating user interfaces and interactions
    • Knowledge of design principles
    • Working in Figma, Tilda, Photoshop, Miro
    • Creating prototypes and wireframes
    • Development and editing of design systems and UI kit
    • Competitor Analysis and user data
    • Creation of CJM and User Flow
    • Creation of final layouts and transfer to development
    Soft Skills
    • Empathy and active listening skills
    • Presentation and communication abilities
    • Flexibility and independence
    • Teamwork and providing constructive feedback
    Languages
    • Russian - native,
    • English (B2),
    • French (B1),
    • Italian (A1)
    Other
    • I have experience in various fields, including finance and marketing, which allows me to better understand the needs of businesses and users
    • Economic education received at one of the best universities in France — understanding of tools for working with large amounts of data, analytical thinking
    Valeriia Zanadvornaia
    Product-designer
    Made on
    Tilda